Caffeine is a vasodilator which works to firm and tighten your complexion. Coffee is also naturally full of antioxidants which work to heal and restore damage to your complexion. Additional benefits of caffeine for your skin, are that it will work to reduce redness and firm & tighten the skin surface, reducing the appearance of cellulite. The caffeine in coffee, when used in skincare, works to dehydrate fatty cells so that water will disappear from the surface of your skin. This means that the appearance of cellulite is minimised and your skin begins to look smoother overall. There are even new studies showing that caffeine inhibits the growth of skin cancer cells, so the benefits of using beauty products and skincare products that contain coffee and caffeine are numerous.